Curitiba, Brazil

Vale do Pinhão

Keeping up with the rhythm of today’s society is not an easy task for local governments - especially while trying to maintain a high quality of life for its citizens. The Pinhão Valley is Curitiba’s main initiative promoting a vibrant urban economy. 

Over the past three years, the city’s administration has made innovation a priority and has consistently implemented policies that foster an ecosystem of innovation in the city, while mobilizing a variety of local actors.

The project has two main goals: to promote urban requalification and to create opportunities for citizen's economic and social development. With a lot of political will, the project’s implementation is based on the pillars of citizen participation and professional mentoring. Overall, this effort has created a knock-on effect that has reinvented the way people see their roles' in city life.

Curitiba, Brazil

Vale do Pinhão

Keeping up with the rhythm of today’s society is not an easy task for local governments - especially while trying to maintain a high quality of life for its citizens. The Pinhão Valley is Curitiba’s main initiative promoting a vibrant urban economy. 

Over the past three years, the city’s administration has made innovation a priority and has consistently implemented policies that foster an ecosystem of innovation in the city, while mobilizing a variety of local actors.

The project has two main goals: to promote urban requalification and to create opportunities for citizen's economic and social development. With a lot of political will, the project’s implementation is based on the pillars of citizen participation and professional mentoring. Overall, this effort has created a knock-on effect that has reinvented the way people see their roles' in city life.

"Wellbeing is not an end in itself, but a means to promote human development. Now is the time to transform aspirations into policies that can make real change. Wellbeing is a process and everyone can be part of it."

Rafael Greca de Macedo
Mayor of Curitiba

* Disclosure: The Wellbeing Cities Award’s laureates and finalists were selected prior to the COVID-19 pandemic and the civil rights protests. In the light of these new events, our events team is working to reflect these crucial changes in the program of the Wellbeing Cities Forum.

All photos sent by the City of Curitiba, Brazil.